Page 11 - MidWeek - March 24, 2021
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MARCH 24, 2021 MIDWEEK 11
    I TO EN Hawai‘i is very pleased to see our new- est addition, HI-YO Yo-
CLARENCE TAKAHASHI, president of ITO EN Hawai‘i
Providing Perfect Refreshments
 gurt Drinks, gaining populari- ty, from our recently launched brand, “Paradise Gold.” Refreshing and fruity, these yogurt drinks are the perfect balance between sweet, tangy and smooth, so good we say, “HI-YO Gonna Luv It!”
Hawai‘i, ABC Stores, Aloha Island Marts, Don Quijote, H-Mart, Marukai, Mitsuwa, Nijiya Market, Palāma Su- permarket and more.
our Royal Mills line features iced coffee, cappuccino, mo- cha and our newest hit black coffee. We have the only fac- tory in Hawai‘i that can pro- duce canned iced coffee.
county food drives and non- profits that support feeding Hawai‘i’s families.
Everything from the reci- pes, ingredient sourcing and elegant matte cans were con- ceptualized by our Hawai‘i team. Available in three deli- cious flavors — original, or- ange and pineapple coconut, HI-YO is now at 7-Eleven
ITO EN Hawai‘i is also home of Aloha Maid fruit drinks and teas, along with Royal Mills canned iced coffees. Many people are surprised to learn these drinks are made right here in our Kalihi factory. Did you know, our products are also developed and tested here, too?
Some of the team members who contributed to the creation of ITO EN Hawai‘i’s HI-YO Yogurt Drinks are (from left) Tim Sheen, Toshiya Kawagishi, Wendy Chuck, Meito Mochizuki and Mike Senn. PHOTOS COURTESY ITO EN HAWAI’I
We have our customers to thank for supporting us for more than 30 years in Ha- wai‘i, and we feel blessed to be able to give back to our community, especially over the past year being hit hard by the pandemic. Donations, like our green tea drinks for first responders, provide a shot of energy and immuni- ty-boosting antioxidants. We are also proud to support the
ITO EN has opened sever- al U.S. locations, collective- ly known as the ITO EN U.S. Group, which consist of ITO EN North America, Distant Lands Coffee, Mason Vita- mins and ITO EN Hawai‘i. The U.S. Group is led by CEO Yosuke Honjo, son of ITO EN co-founder Masano- ri Honjo. The Honjo family is a well-known supporter of Hawai‘i-Japan businesses.
Our new product develop- ment, quality assurance and production teams work to-
gether to create a diverse line of delicious and naturally fla- vored soft drinks your whole family will enjoy.
ITO EN teas now include milk teas, Aloha Maid drinks have grown to 14 flavors and three flavored iced teas, and
For more information, vis- it itoenhawaii.com or email info@itoenhawaii.com.
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