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Mililani High Grad Seeks To Make The Online World Better
BY DON ROBBINS
enlarging the app’s vision to a new full-fledged social media platform devoted to bringing people together without the negative, toxic tone on sites like Facebook, Twitter and others.
charities,” Aubrey says. Charities selected by PocketChange generally spend 85% or more of their budget on programs and reflect the company’s five guiding principles, which in- clude diversity, sustainable impact, financial efficiency,
media that’s actually posi- tive for the world,” Aubrey says. “PocketChange is for anybody fed up and looking for something better.
He used his earnings from that effort to fund his first years at college.
Reyn Aubrey, a 23-year- old CEO from Mililani, has launched a new social media platform with a mission “to facilitate innate goodness, to rewire humanity with hope.”
Currently, the app is avail- able only for Apple devices. When individual users place something on the app, like a photo or video, every like, post, and reply sends a free monetary donation of up to 5 cents to charity at no cost to them.
“I wanted to build a big company and have a busi- ness, but I wanted it to have a positive impact on the world,” Aubrey declares.
Reyn is the son of Den- nis Aubrey and Marcia Zina Mager of Mililani, and he will return to Hawai‘i this month for a visit.
Aubrey, a 2016 gradu- ate of Mililani High School now living in Denver, is the creator of the innovative so- cial media app called Pock- etChange.
PocketChange CEO Reyn Aubrey
PHOTO COURTESY REYN AUBREY
transparency and focus.
The app also invites us- ers to post about everything from music to sports, memes and fashion, current topics, to climate change. However, it urges that discussion be respectful to everyone, and suggests users to criticize
“A new platform needs to be born. I used techniques of social media that unifies, rather than divides,” he adds.
“He’s always been an ex- traordinarily creative per- son,” Mager says of her son. “We’re extremely proud of him.”
He dropped out of Uni- versity of Denver three years ago to unveil his app and explains that he decided to leave school because of its high cost, and because he wanted to focus on pursuing his vision for the company.
For example, if someone posts a picture or video of a beach, an ocean preserva- tion organization can receive money.
porations, provide the dona- tion funds. The app’s vision statement is “Social Media That Makes Things Better,” and Aubrey shares that it has just reached $12,000 in total amount of money raised.
ideas, but not people.
“So, the more time spent
Besides being an online entrepreneur, Aubrey has a history of being a successful businessman.
She explains that after his success with the hover- boards, he told her “Mom, I don’t want to be in business just to make money, I want to do something that contrib- utes to the world.”
Right now, Aubrey is re- vamping the concept and
The app’s brand partners and donors, including indi- viduals, foundations and cor-
“It’s super-easy — the person posting can choose their charity — but Pock- etChange also has default
on social media, the better the world is getting in the process. We’re taking the opportunity to build a social
In fact, in his fresh- man year at Mililani High School, he decided to import hoverboards to Hawai‘i be- fore anyone else, including department stores.
“People should go to the App Store and download PocketChange. It’s really important,” she notes.
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